Quebec real estate agents face growing competition on social media. Buyers aged 25 to 40 no longer only browse Centris — they discover properties and agents on TikTok, Instagram Reels, and YouTube Shorts. According to 2026 real estate marketing trends, agents who publish regular video content generate up to 3x more inbound inquiries than those with a static presence.
The challenge: filming, editing, and publishing multiple clips per week while managing showings and listings. That's where clipping comes in — turning a filmed tour, Facebook Live, or real estate podcast into 5 to 10 usable clips without additional shooting.
Clip types that work for realtors
Top-performing formats in Quebec: quick property walkthrough (60 sec), "3 things to know about this neighbourhood," reaction to a market trend, tips for first-time buyers, and behind-the-scenes of a showing day. Each clip needs a hook in the first second — "This Laval home has a secret in the basement…" — and ends with your name and a contact call to action.
Subtitles are essential: 80% of users watch videos without sound on social. A subtitled clip in French or English performs significantly better than a silent video or poor auto-captions.
Packages and workflow for realtors
At Rovex Agency, Quebec realtors typically start with Starter ($1,200/month, 12 clips) or Growth ($2,400/month, 24 clips with publishing). You send us raw footage — phone-filmed tours, lives, audio recordings — and we deliver vertical clips ready to publish with hooks, subtitles, and platform formatting.
The $750 setup fee covers your visual templates (logo, colours, intro) so every clip is consistent with your personal brand. Most active agents publish 3 to 4 clips per week and see increased inbound messages within 60 to 90 days.